Why all they want is SHEBA®: Brand Ambassador Sharvari and CatParents share their love for the brand
Nikita Kanyal | Apr 05, 2025, 23:09 IST
( Image credit : TimesPets Bureau )
The SHEBA® event, featuring Bollywood star Sharvari and top influencers, celebrated the love for cats and the premium gourmet experience SHEBA® offers. The evening highlighted the evolving pet culture in India, emphasizing high-quality nutrition and indulgent experiences. Influencers shared heartwarming pet stories, while Sharvari’s association with SHEBA® reinforced the bond between cats and their parents, making mealtime a cherished ritual.
When it comes to indulging their cat companions, cat parents know that nothing less than the best will do. This sentiment was at the heart of the SHEBA® event, where influencers and Bollywood actor Sharvari, the brand's newly announced ambassador, came together to celebrate their love for cats and the premium gourmet experience that SHEBA® offers.
A celebration of cat love
The evening was filled with excitement as well-known influencers and content creators, all proud cat parents, walked the carpet to celebrate their love for SHEBA®. They discussed pet ownership in India and the role of premium nutrition in strengthening the bond between cats and their parents. The excitement was palpable, as guests also shared their personal experiences. From heartwarming anecdotes about their cat companions to sharing their experiences with SHEBA®’s gourmet range, they were found expressing how SHEBA® has transformed their pets' mealtime moments into something truly special.
Fashion influencer Kritika Khurana couldn’t hide her excitement, expressing how much she enjoyed the catwalk and the energy of the event.
Influencer Sonali Malhotra summed it up perfectly when she said, "My cat’s the real boss at home, and once they got a taste of SHEBA®, there was no going back! The way they get excited and nuzzle after every meal says it all. It’s their little moment of devouring their meal, and I wouldn’t have it any other way"
Like many pet parents, she also emphasised the importance of quality ingredients, stating, "I always check what goes into my cat’s food. Good ingredients mean better health, and that’s why I stick to brands I trust. Seeing my cat happy, active, and thriving makes every choice worth it! "
Host of this event Janice Sequeira, also mother to 3 cats, captured the essence of the evening, sharing, "They have tried the chicken flavor, but I have to say that the Tuna, Fish, and Carrot flavor is their favorite. Hats off to the team for shooting with a real cat—it felt like a date night with pets!"
Meanwhile, digital creator @mallaica was equally thrilled, offering a glimpse into the exclusive evening. The catwalk was so adorable, the food for our cats was amazing, and overall, I loved the aesthetics of the event, she said.
As a devoted pet parent herself, Sharvari's association with SHEBA® feels like a natural fit. Speaking about her journey with the brand, she shared, "The one thing common for all pet parents is that pets are family. Every choice we make for them matters - from how we care for them to how we nurture and connect with them. Feeding pets is such an important part of that bond, and I believe that food should be as much about nutrition and high-quality meals as it is about creating memorable mealtime moments of love and connection. This is what SHEBA® stands for - making mealtimes a meaningful ritual to create deeper bonds with pets."
Sharvari’s own pet parenting experience mirrors the stories shared by influencers at the event. According to the Pet Parent Survey by Mars Petcare, more than 70% of cat parents in India consider their cats as family, and 69% are first-time pet parents; the SHEBA® brand recognizes the evolving relationship between cats and their humans. The brand’s latest digital campaign, “All They Want is SHEBA®,” highlights this deep connection, capturing the love, effort, and care that go into every feeding moment.
The SHEBA difference: Redefining
The SHEBA® event highlighted the evolving pet culture in India, where pet parents are increasingly prioritizing high-quality nutrition and indulgent experiences for their furry companions. The event went beyond being just a
product showcase to a platform for insightful conversations between cat lovers, influencers, and experts about responsible pet parenting and the importance of premium nutrition.
The message from the event was loud and clear: When it comes to mealtime, all they want is SHEBA®.
Disclaimer: This article has been produced on behalf of Mars International by Times Internet’s Spotlight team
A celebration of cat love
Fashion influencer Kritika Khurana couldn’t hide her excitement, expressing how much she enjoyed the catwalk and the energy of the event.
Influencer Sonali Malhotra summed it up perfectly when she said, "My cat’s the real boss at home, and once they got a taste of SHEBA®, there was no going back! The way they get excited and nuzzle after every meal says it all. It’s their little moment of devouring their meal, and I wouldn’t have it any other way"
Like many pet parents, she also emphasised the importance of quality ingredients, stating, "I always check what goes into my cat’s food. Good ingredients mean better health, and that’s why I stick to brands I trust. Seeing my cat happy, active, and thriving makes every choice worth it! "
Host of this event Janice Sequeira, also mother to 3 cats, captured the essence of the evening, sharing, "They have tried the chicken flavor, but I have to say that the Tuna, Fish, and Carrot flavor is their favorite. Hats off to the team for shooting with a real cat—it felt like a date night with pets!"
Meanwhile, digital creator @mallaica was equally thrilled, offering a glimpse into the exclusive evening. The catwalk was so adorable, the food for our cats was amazing, and overall, I loved the aesthetics of the event, she said.
Sharvari joins the SHEBA® family
All they want is sheba
As a devoted pet parent herself, Sharvari's association with SHEBA® feels like a natural fit. Speaking about her journey with the brand, she shared, "The one thing common for all pet parents is that pets are family. Every choice we make for them matters - from how we care for them to how we nurture and connect with them. Feeding pets is such an important part of that bond, and I believe that food should be as much about nutrition and high-quality meals as it is about creating memorable mealtime moments of love and connection. This is what SHEBA® stands for - making mealtimes a meaningful ritual to create deeper bonds with pets."
All They Want is Sheba | Sharvari’s Dinner Date
The SHEBA difference: Redefining cat parenting in India
product showcase to a platform for insightful conversations between cat lovers, influencers, and experts about responsible pet parenting and the importance of premium nutrition.
The message from the event was loud and clear: When it comes to mealtime, all they want is SHEBA®.
Disclaimer: This article has been produced on behalf of Mars International by Times Internet’s Spotlight team