Adopt do not shop, the shift in India pet culture

Across the streets of Mumbai, the lanes of Bengaluru, and the parks of Delhi, a growing number of pet lovers are challenging the conventional norms of pet ownership. Gone are the days when the only way to get a dog or cat was through a pet shop or a breeder. Instead, more and more Indians are embracing the mantra of “Adopt, Don’t Shop.”


The simple act of adopting a stray or rescued animal is not just about kindness, it's part of a massive cultural shift in how we view pets, responsible ownership, and animal welfare. Pet adoption in India is no longer a niche concept; it’s becoming a movement reshaping the way people think about pets and how they find their forever homes.
Historically, pet ownership in India was largely driven by breeders, with little regard for the animals that didn’t fit the marketable image. Exotic breeds like Labradors, Pugs, and German Shepherds dominated the pet landscape. But over time, a collective shift has begun to change this dynamic.

The “Adopt, Don’t Shop” movement encourages adopting animals from shelters, stray dog rescue programs, and fostering networks instead of purchasing pets from stores or breeders. And this is not just a matter of compassion about combating the social and environmental impacts of overbreeding, unethical practices, and animal cruelty.

India is home to over 62 million stray dogs and countless other animals in need of loving homes. In cities, where stray animals are often overlooked or mistreated, adoption is increasingly becoming a vital tool for improving their lives.
Several key factors are fueling the rise of pet adoption in India:
Social media platforms like Instagram, Facebook, and Twitter are playing a crucial role in spreading the message of pet adoption. Pages like @adoptdontshopindia and @strayanimalfoundationofindia feature heartwarming stories of rescued animals finding loving homes, inspiring others to consider adoption.

Instagram’s algorithm and popular hashtags like #AdoptDontShop, #RescueAnimals, and #IndieDogs are bringing attention to the plight of homeless animals while also celebrating the joy of adoption. Every photo of a wagging tail or a kitten curled up in a cozy bed reinforces the idea that adoption is a beautiful way to welcome a new family member.
Bollywood celebrities have significantly influenced the pet adoption trend. Stars like Randeep Hooda, Anushka Sharma, Alia Bhatt, and Shraddha Kapoor have publicly adopted rescue animals, using their platforms to promote adoption over purchasing from breeders. Their influence cannot be underestimated, as fans often look to their idols for lifestyle guidance.

Anushka Sharma, for instance, adopted a dog named Dude and frequently shares their moments on social media, encouraging her followers to opt for adoption. These stories have helped normalize adoption, particularly among India’s younger generation, who see adoption as a cool, responsible, and ethical choice.
For years, Indian dogs native to India were associated with street life, often stigmatized as “dirty” or “unreliable.” But with growing awareness about their temperament and health advantages, the narrative is changing. Indie dogs are now being recognized for their resilience, intelligence, and loyalty. They are healthier than many purebred dogs due to natural selection and adapt better to India’s hot climate.

Campaigns like #AdoptAnIndie and #IndieIsCool are turning the tide in favor of these once overlooked dogs. People are learning that adopting an Indie dog doesn’t just save a lifeit’s also an opportunity to welcome a loving, smart, and energetic companion.
A huge force behind the adoption movement is the tireless work of animal welfare organizations. In cities like Mumbai, Delhi, and Bengaluru, organizations such as People for Animals, CUPA (Bangalore), and World For All (Mumbai) have made a massive impact. These NGOs work to rescue abandoned, injured, and sick animals, rehabilitating them and preparing them for adoption.

These organizations also play a key role in educating the public about responsible pet ownership, vaccination, spaying/neutering, and the importance of adopting from shelters. Many shelters now provide free or subsidized vet services, including vaccinations, neutering, and microchipping, to ensure the health and safety of adopted pets.
The movement isn’t just about statistics and campaigns, it’s about real people and real animals. Let’s take a look at some stories that highlight the deep emotional bond between adopters and their pets.


In Kolkata, 22-year-old Aayush was at a local tea stall when he noticed a limping dog sitting quietly by his feet. Without thinking, he tossed a piece of bread towards the dog. The dog, later named Raju, followed Aayush home. The dog seemed to know it had found someone who would care. “He chose me, not the other way around,” says Aayush. Today, Raju is a permanent member of Aayush's family, and their bond is inseparable.


Despite growing awareness, many misconceptions about pet adoption persist. Let’s debunk these myths one by one:

The truth is that many strays are simply scared and traumatized. With the right care and attention, they can become affectionate, loyal pets. They just need time to build trust.

Many people assume adoption means choosing an older animal, but this is far from the case. Shelters often have puppies and kittens, especially from abandoned litters. Adopting a young animal allows you to shape its upbringing.

Rescued animals are often more grateful and emotionally connected to their new families than purchased pets. They’ve had a rough start, and adopting them is a second chance at life, which makes them bond deeply with their new humans.

While purebred animals may have predictable traits, they often come with health problems and specialized needs that may be difficult to handle. Indies and rescued animals tend to be more adaptable and often healthier because they haven’t been bred to fit a specific standard.

Choosing to adopt a pet is not just about providing a home; it's a statement about your values. By adopting, you are saying no to animal cruelty and yes to compassion and responsible ownership. Adoption also reduces the demand for unethical breeding practices and lowers the population of unwanted animals in shelters.

Adopting a pet is also a more cost-effective option. A purebred dog can cost anywhere between ₹20,000 to ₹80,000, and that’s before you factor in the ongoing vet bills. Many adopted pets come already vaccinated, neutered, and in good health, thanks to the work of shelters and rescue organizations.

Despite the growing adoption movement, challenges persist

Overcrowded Shelters: Many NGOs and animal shelters are underfunded and overwhelmed, making it difficult for them to care for every animal in need.Lack of Awareness in Smaller Cities: While urban areas are seeing the benefits of adoption, many people in smaller towns and rural areas still aren’t aware of the advantages.Illegal Breeders and Pet Farms: Unscrupulous breeders continue to sell unhealthy puppies and kittens. Though the law has been put in place to curb this, enforcement is still lacking. Adopting a pet is an exciting journey, but it’s important to be prepared. Here’s a quick checklist to help you get started:

Research: Understand the commitment required—adopting a pet is a long-term responsibility.

Choose the Right Shelter: Look for well-established shelters that provide health checks and vaccinations.

Meet the Pet First: Always meet the pet before making a final decision.

Prepare Your Home: Make sure your home is safe and welcoming for your new friend.

Give Time: Remember, it will take time for an adopted pet to adjust. Be patient and gentle.

India’s pet adoption movement is not just about saving animals; it’s about changing hearts and minds. It’s about making a stand for compassionate pet ownership, raising awareness about the issue of stray animals, and providing a voice to those who cannot speak for themselves.

Whether you're adopting a dog, cat, or another animal, know that you’re not just giving them a new home, you’re giving them a second chance at life. And in doing so, you’re contributing to a happier, healthier, and more humane world for all.

Adopt. Don’t shop. Your future furry friend is waiting for you.

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